Air Partner’s Private Jets division has seen a significant year-on-year increase in JetCard deposits in February and March 2021. Growth was particularly strong in the US domestic market, which has seen a 500% increase in new JetCards sold year-on-year (YoY).
The US business also recorded a 450% increase in deposits from new customers amounting to £300,000. Total JetCard deposits, from both new and existing customers, amounted to nearly £1.4m, a 30% increase on the same period last year.
Mark Briffa, CEO of Air Partner, said: “The US private jet market is one vast, domestic market so it has not been subject to the types of restrictions and national lockdowns that we have seen in the UK and Europe. As a result, the skies have remained open and we have seen sustained private leisure flying from high-net-worth individuals in the region. It is no surprise to see this demand continue, with our new customers from February and March making particularly significant deposits for future travel.”
In the UK, the number of JetCards sold and renewed in February and March increased by 15% YoY, with £750,000 in deposits secured from new customers. Deposits from new and existing customers in the period totalled £1.6m, up 20% from the same period in 2020.
Briffa said Air Partner has seen demand recover faster for its JetCard programme than ad-hoc flying.
“In a very encouraging sign, this has also been the case in the UK as confidence returns to this market ahead of the anticipated easing of restrictions. The pandemic has really shone a light on the benefits of our JetCard product: for those who are able to reserve private flying hours in advance, it offers unparalleled flexibility and access to a private jet at very short notice. This means it is proving very popular among customers who want to know they can travel easily and safely when lockdown restrictions lift.”
At a glance: Air Partner results
US
- 54% increase year-on-year in the number of JetCards sold and renewed
- Deposits from new customers up c.450% year-on-year to £300k
UK
- 15% increase year-on-year in the number of JetCards sold and renewed
- £750k of JetCard deposits secured from new customers in the period.
